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This session demonstrates the importance of signage and traffic counts.
​Urgent care is a retail business in the sense that a center’s physical location is a key driver of revenue from patient visits. This session demonstrates the importance of signage and traffic counts as “marketing tools” in raising awareness of a new urgent care center in the community, reviews the demographic factors and property characteristics that make for a “good location,” and compares/contrasts different real estate options that demonstrate to an urgent care entrepreneur “what to look for” when selecting a site.
| Format | Video |
|---|---|
| Contributor | Brian Tamburro |
| Length | 24 minutes |
| Publication Date | 4/6/19 |
| Source | Urgent Care Association |
